BBC’s F1 presenter Jake Humphrey was so excited to be wearing his new Keech Hospice Care charity wristband that he tweeted about it on Twitter – setting off a flurry of people wanting to get their wrists around one of the new limited edition birthday bands.
His tweet read: “Today I’m showing my support for Keech who do amazing work thanks to their amazing people.”
On the same day, Heart FM’s breakfast duo, Natalie B and Stuart, were pictured in their studio sporting their new bands.
At just £2, the stylish purple and blue wristbands can be purchased from any of the 21 Keech charity shops based in the three counties the hospice serves, Bedfordshire, Hertfordshire and in Bletchley for Milton Keynes. They can also be found at the hospice’s main reception in Luton.
Jake’s tweet resulted in calls to the hospice from Stoke on Trent from Keech supporters who had moved away from Luton but who want to continue to show the world they still care for the hospice, celebrating its 21st birthday.
Head of Marketing, Stevie Pattison-Dick, said: “It’s a small way to demonstrate support for us in public, particularly in our birthday year.
“We hope that local people who have supported us in the past will come back to help us again by raising much needed funds to enable the hospice to continue its vital work.
“We are also hoping that we can reach out to new supporters to help us in the future.”