COMPANIES across Milton Keynes and beyond were urged to take the pledge and give a young person a chance in life.
The pledge was launched on Wednesday at a major regional business conference in Milton Keynes.
Dr Ann Limb, who chairs South East Midlands Local Enterprise Partnership (SEMLEP) said: “We want you to take the plunge and take on a NEET – someone who is not in education, employment or training.
“We’ve got to do something to get these people into employment.
“I’m calling it Adopt-a-NEET, or if that can’t be done then businesses should try to take on an apprentice.”
The Adopt-a-NEET scheme forms part of a strategy to increase skills, which is one of five cutting edge projects designed to increase economic growth in the SEMLEP region.
The five so-called innovation work streams include subjects raised by businesses at roadshows in Milton Keynes, Aylesbury, Bedford and Luton.
Another work stream came from feeback given to SEMLEP by businesses, including social enterprises and charities, across the region that they want to find ways of winning contracts with local councils.
Dr Limb announced that SEMLEP is working with the University of Northampton on a ground-breaking project to develop the most socially responsible procurement practices.
Dr Limb, who is a member of the Quakers religious following, said: “We want to set an example of how local government contracts can secure economic and social goals.”
The social responsibility agenda was supported by main speaker Michelle Mone, creator of the multi-million Ultimo bras brand, who was helped by the Prince’s Trust charity.
“Always, always give something back,” she told an audience of hundreds.