COMPANY boss David Read was motivated to give something back after his mother died with memory sapping Alzheimer’s disease.
Mr Read, 58, chief executive of Prestige Purchasing, in Wolverton Road, Great Linford, decided to fundraise for a £30,000 dementia research project.
His lastest fundraising event, a five star corporate charity ball at the Churchill Hyatt Regency Hotel in London’s West End on June 15, made more than £6,000 for Alzheimer’s Research UK.
Mr Read, from North Crawley, said: “Losing someone so close opened my eyes to the lack of funding for research into new treatments for Alzheimer’s disease and other forms of dementia.
“I decided it was time to give something back and raise much needed money and awareness. Organising this event gave me another opportunity to do just that.
“I’ve got other events planned to help achieve my goal for Alzheimer’s Research UK – watch this space!”
He started fundraising four years ago after his mother Janet died, aged 83.
In an effort to come to terms with her death, singer-songwriter David put his feelings about her long struggle with Alzheimer’s into song and recorded a charity album entitled I know that I should know you www.iknowthatishouldknowyou.com.
Live performances followed in London and Milton Keynes with all proceeds donated to Alzheimer’s Research UK. David is also a Champion of Alzheimer’s Research UK.
Mr Read’s company works in purchasing consulting in the hospitality, catering, leisure, retail and private healthcare sectors.
Miranda Mays, corporate & community fundraising manager for Alzheimer’s Research UK, said: “Together with his family and friends, his target to fund a complete dementia research project is already approaching the halfway mark, totalling over £13,000, which is tremendous.”