Mark Lancaster MP is backing the first UK Small Business Saturday which will be held next week (7/12).
Small Business Saturday coincides with the busiest shopping day of the year and is designed to encourage people to shop locally and support their independent store owners.
The campaign started back in 2010 and has not only seen a significant increase in local awareness but an increase in long-term custom.
Resident goldsmith, Sally Nightingale of Nightingales Jewellery in Olney, is a classic example of many small businesses that have enthusiastically signed up and is looking forward to welcoming her customers with a glass of something special.
Mr Lancaster said: “Small Business Saturday is a wonderful opportunity for us to recognise the individuality and level of personal service our local traders’ offer, a campaign that I whole heartedly endorse.”