Author donates TV winnings to Little Lives

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A leading UK Author, Speaker and advisor has scooped the winning cash prize on the latest episode of ‘The Devil’s Dinner Party’ and has donated the proceeds to help save the lives of premature babies in Milton Keynes.

Cris Beswick, author of ‘The Road to Innovation’ and a leading authority innovation, beat all the other ‘Dinner Guests’ to be voted the favourite guest on the show, which aired on Wednesday 28th December on Sky Atlantic.

Beswick, from Stevenage, well known for his philanthropy, announced that he would be donating the £3,000 prize to The Little Lives Appeal in Milton Keynes, which is raising money to help increase provisions at Milton Keynes Hospital for babies born too early or that are unwell after they are born.

He presented the cheque to the Neonatal Unit at their charity supporters evening in December, but had to remain tight-lipped about his involvement with the show prior to it airing.

Beswick commented: “My wife Nikki and I have supported the Little Lives Appeal for some time and I knew as soon as was told I had won that it was where I wanted the prize money to go. The Neonatal team at Milton Keynes Hospital do such a fantastic job and every penny they receive goes directly to help them to save the lives of premature babies and those born with difficulties.”

The Little Lives Appeal has a fundraising target of £250,000 and more than £185,000 has been raised so far through public donations, which has now funded phase one of the redevelopment – focusing on cot areas and a new reception. They now need to raise a further £65,000 to fund the full redevelopment, focusing on more of the cot area, parents’ area and disabled facilities.