A community in New Bradwell is jubilant after winning an extra special boost from The Co-operative Food for their forthcoming Queen’s Diamond Jubilee street party celebrations.
Margaret Everett from the sheltered housing complex, Permayne, won a Jubilee street party pack from The Co-operative Food, for the Jubilee party she is organising for members of her housing complex.
The pack will be filled with party essentials for 50 people and £100 worth of Co-operative vouchers to spend on food, after impressing judges with her community spirit and plans for their party.
The community-based retailer, which has a store in every UK postal area, provided a £10,000 party fund for royal revellers across the country planning parties for their local neighbourhoods and communities, and was inundated with entries.
Margaret will collect her prize, including bunting, party hats, paper plates, paper cups and Union Jack hand-held flags for 50 people, from the store manager at their local Co-operative food store on the High Street in New Bradwell.
Winner Margaret, said: “We are all absolutely over the moon to receive a Jubilee street pack prize from The Co-operative. The Queen’s Diamond Jubilee is the perfect excuse to bring our local community together and this prize will really help make our celebrations even more memorable.”
Helen Nunn, Head of Marketing for The Co-operative Food, said: “We were really impressed with Margaret’s competition entry and, as a retailer at the heart of people’s communities, we thought their neighbourhood deserved something extra special to help celebrate this right royal occasion.”
She added: “This summer is a spectacular season of events, and we’re gearing up to ensure we have everything our customers need to make the most of these unique occasions and celebrate together with family and friends.”
The Co-operative is marking the celebrations with a host of new products, including a Teddy Bear Gingerbread Biscuit sporting a Union Jack T-shirt and limited edition doughnuts decorated with red, white and blue sprinkles*.
The community retailer has also introduced two limited-edition premium own-brand British beers, appropriately named “Jubilation” and “Salutation”**.
Jubilation is a pale, golden-coloured beer made with malt from Warminster and Bramling Cross hops from Worcester to create a refreshing taste with a distinctively hopped finish.
Salutation is a classic British bitter with the addition of two historic hop varieties, Goldings and Fuggles, creating a darkly-delicious beer with a satisfying bitterness.
The Co-operative will also be offering better-than-half price Champagne and half-price Cava.