Interdirect to handle Wallace Cameron PR

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Award-winning full service agency, Interdirect, has been selected by first aid training and supplies provider, Wallace Cameron to handle its PR.

Interdirect will help co-ordinate the launch of a new training service, to be announced in July, and will provide media support specific to Wallace Cameron’s needs; from generating press coverage and building media relations to meet and greets, interviews and events.

Wallace Cameron, which is best known for its huge range of first aid kits, has been servicing the needs of the first aid market for more than 60 years, and Interdirect is pleased to be working with the business to help raise the profile of its innovative training services.

Wallace Cameron adds to Interdirect’s growing list of high profile PR clients, which includes Millbrook Proving Ground and Millbrook Events and the non-profit accredited certification body, British Approvals Service for Cables (BASEC).

Contact Interdirect to find the right PR, marketing and digital solutions for your business, visit, email or call 0845 121 5566.