Fundraisers from across Milton Keynes joined schools, businesses and individuals across the UK for Wear A Hat Day for Brain Tumour Research.
Parents and their children, teachers and pupils, managers and office workers who all took part wore a hat on March 28 and made donations to Bucks-based Brain Tumour Research.
Milton Keynes businesses supporting the annual event included Jury’s Inn, JAUPT IT Systems in Warren Park and Chancery Llp Accountants in Oldbrook. At Milton Keynes Business Centre in Linford Wood, office workers wore hats and held a raffle raising nearly £350.
Youngsters supporting Brain Tumour Research’s event, included Bow Brickhill C of E Primary School and Kiddi Caru Nursery in Caldecotte, where the children all wore different hats on the day and their mums enjoyed a special hat tea-party in the afternoon.
The annual Wear A Hat Day event has captured the nation’s imagination for several years now. Social media was alive with people posting from their events, with a blur of comments, shares and likes coming through the charity’s feeds almost non-stop on the day. #HatSelfies were all the rage and an unprecedented success, with more money raised from text donations during the Wear A Hat Day campaign than in the last five years combined!
Sue Farrington Smith, Chief Executive of Brain Tumour Research, said: “We are so grateful to everyone who has supported our Wear A Hat Day and, in particular, all the wonderful supporters across our local area for organising events – their donations will help fund research into an often overlooked form of cancer which kills more children and adults under the age of 40 than any other.
“Currently research into brain tumours receives less than one per cent of national cancer research spending and, unlike most other cancers, incidences of deaths from brain tumours are becoming more prevalent; so every pound raised will help us fund research across our four centres in the UK and bring us one step closer to a cure.”
Brain Tumour Research currently helps fund a £1 million annual programme of research at their Centre of Excellence in the University of Portsmouth and the charity has recently announced partnerships with three additional new Research Centres, paving the way for a £20 million investment in brain tumour research over the next five years. The new Centres are Queen Mary University of London in collaboration with UCL Institute of Neurology, Imperial College Healthcare NHS Trust (London) and Plymouth University Peninsula Schools of Medicine and Dentistry. These collaborations will further enable the charity to help fight this devastating disease.
Crispin Zeeman, marketing manager for the charity, said: “Ultimately, it will lead to better outcomes for patients – from improved awareness for earlier diagnosis, to the development of more effective personalised treatments and targeted drugs. Through the funds generated, we will be able to significantly fast-track progress towards finding a cure for brain tumours.”
For more information about Brain Tumour Research visit their website send them an email at firstname.lastname@example.org or call them on 01296 733011.
For information about Wear A Hat Day go to www.wearahatday.org or email email@example.com.