Toy on the Christmas list of tens of thousands of children helps to raise cash for Milton Keynes hospital

Manufacturers MGA Entertainment brought out a limited-edition L.O.L. Surprise!™ Frontline Hero doll , wearing a PPE mask and a lab coat.

MGA is donating the equivalent of £1 from every doll sold to children's hospital charities - including Milton Keynes, which is near the company's head office.

The cash will help to fund vital resources, such as specialist toys, non-standard medical equipment and other items needed to ensure children in

hospital have as much help and support as possible.

Paul Strong, Trust Fundraiser at Milton Keynes Hospital Charity, said: “We are extremely grateful for this generous donation from MGA Entertainment. The money will be used to enhance the stay of our young patients on the children’s wards. It means that we can purchase items to help us go over and above for our young patients and make their stay in hospital that bit easier.”

Samantha Wilson, UK Marketing Director for MGA Entertainment, said: “These uncertain and challenging times call for us all to get involved and do what we can to help. We are extremely proud to be able to support these five incredible charities through the sale of this product – connecting directly with children in hospitals - and look forward to continuing this support into the future.”

The L.O.L. Surprise!™ dolls are collected by huge numbers of youngsters. They come enclosed in the plastic case and children have to unwrap layers of paper to get to their surprise.

The MGAE Cares Frontline Hero doll, costing around £10.99, has been created to help children understand the importance of current health and safety measures during

this time. Dressed in a white lab coat, the doll comes complete with a signature mask accessory sticker and a special MGAE Cares heart sticker.

It is available to purchase now from Smyths, The Entertainer and Amazon.