Swap your unwanted Christmas gifts for jewellery at Milton Keynes jewellers

Beaverbrooks in Midsummer Arcade, is asking locals to take part in their Charity Gift Swap Weekend and bring any unused gifts, from toys and books, to perfume and pyjamas, into store

Each donor will receive a £10 Beaverbrooks gift card in return for their generosity.

Unwanted items can be brought into store between Friday 3 January to Sunday 5 January, and will be donated to a local charity.

Erica Young, store manager at Beaverbrooks Milton Keynes, said: “Many people receive gifts at Christmas, and while it’s the thought that counts, there are sometimes occasions where presents don’t hit the mark, whether it’s toiletries or that secret Santa present you never needed.

“More often than not, we’re given items that we wouldn’t normally buy for ourselves and come January, are left wondering what to do with them. Rather than letting all those unloved presents gather dust, or throwing them in the bin, we wanted to do something useful with them this year and donate them to a worthy cause, nominated by our team in store.

“If you’ve been given a gift that isn’t to your taste but you know someone else will love them, pop into store from Friday 3 January to Sunday 5 January and take part in our Charity Gift Swap Weekend - you’ll even receive a £10 Beaverbrooks Gift Card to put towards something you really want!

“We’re proud to be a much-loved high street jeweller, celebrating magical moments and bringing people together for 100 years so what better way to start 2020 off than giving back to the local community and a charity close to our hearts.”

Since the year 2000, Beaverbrooks, which celebrated its 100th anniversary in 2019, has donated in excess of £14m to over 750 charities. As part of the company’s mission to ‘enrich lives,’ Beaverbrooks donates 20 per cent of retained profits to charity and has this year donated over £1.422m.

To claim a £10 Beaverbrooks gift card, Milton Keynes locals will need to visit their local Beaverbrooks store and give their unwanted Christmas gift to a member of the store team.

To find out more about the Charity Gift Swap Weekend and what gifts are eligible, visit www.beaverbrooks.co.uk/charity-gift-swap